WALMART SOCIAL CAMPAIGN

'Twas the week before Christmas and the brief came like a gift you didn’t know you wanted. A new campaign —Yay! Launches January 1st—Boo! Several concepts, a location shoot, editing and an insane amount of conversations about instagram emojis later a campaign to inspire at-home workouts and drive equipment sales for the world's largest retailer was wrapped- literally!

:10 Teaser video

FaCEBOOk, Instagram Stories, Posts & Twitter
 

The full :30

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